Leftfield Group
Brand Identity System
Leftfield Group is an investment house dedicated to uncovering and nurturing unique opportunities that drive long-term capital growth. Specialising in misunderstood and emerging asset classes, Leftfield embraces a thoughtful approach to achieve superior risk-adjusted returns while creating positive social impact in communities.
We were engaged to develop a brand identity system that embodies Leftfield's next chapter of progress, growth, and empowerment. Our design merges the familiar Leftfield Group logo with clean, modern logotype, subtly referencing the dynamic arrowhead from Leftfield Capital Partners. This refreshed look symbolizes Leftfield’s ongoing evolution, balancing professionalism with warmth, and welcoming a new era of authenticity and transformation.
Project Deliverables
– Brand Identity System
– Logo Design